Our content strategy course for business owners will give you the foundation knowledge you need to plan your website and be successful online. Too many online businesses fail to describe their products and services accurately and powerfully enough to convert visitors into sales. Sometimes missing those descriptions means they don’t even get the search traffic they deserve.
Imagine that you run a pest control business. There’s no way for Google or your customers to know that you use modern, pesticide free, heat treatment processes for your bed bug treatment unless you fully describe that on your site.
Just listing your services or products without that added depth, means you’re leaving money on the table: your site’s visitors won’t be converting at a high rate, because you aren’t explaining your services well; less people will be visiting your site because Google isn’t sending them there because you aren’t mentioning the things your users are looking for in full, and explaining them in a high quality, informative way.
To take the course for free just head over to the content strategy for business owners homepage and start selling more online within days.
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