Running Your Business: Critical Areas You Should Never Cut Corners
Entrepreneurs understand that being successful in the long run is anything but easy. You have to put in a lot of time and energy researching your target market and perfecting your products and services. A key element of business success is maintaining a well-balanced budget, especially in the beginning when you have to shoulder the burden of overhead costs. In business, every dollar counts and there’s nothing wrong with prioritizing...
Conferences – More Than Just a Write Off
If you’re anything like me, you love to travel – even if it is for work. I love the entire experience: Getting Packed Suiting Up Driving to the Airport That $12 drink waiting for the flight Working in First Class with A drink & Meal The always entertaining cab ride from the airport to the hotel THE CONFERENCE ITSELF and I can go on and on.. I’ve been lucky to be able to go to a few conferences this year: The...
Introduction to Online Local Marketing for Small Business Owners
Hey everybody! Garrett here from Tech Function and today I’m super excited to be releasing my first ever video series on what’s going to be highlighting everything a business owner needs to know for online marketing. This quick introductory video is just going to be highlighting what we can expect to do throughout the course, some of my background, how I ever got involved in online marketing and SEO and all that fun stuff and really...
Infographic: Why Facebook Rules For Video Marketing
The power of video is not be to underestimated. Businesses, from small one person shops to Fortune 500 companies are all taking advantage of the power of video to reach and market to their customers. Brand recall with online video ads is 50%, almost double that of television (source). While YouTube has traditionally been the top platform for video advertising, Facebook is quickly becoming an extremely powerful platform for video. ...
Under Scrutiny for Years, ITT Tech Shuts Doors
If you’ve ever taken the time to watch TV during a weekday afternoon, you’ve probably noticed a lot of the advertisements seem to target individuals who are easy to manipulate. Whether it’s an ad for pay day loans, ambulance chasers or in this case for-profit educational institutions, all the schemes are targeted at people who need the most help in life. But, are these institutions really there to provide people with an education that...
Business Credit Scores, And The Technology Driving Them, Are More Important Than You Think
A survey this week by Manta and Nav, revealed that almost three quarters of business owners are unaware of their business credit score, and around two-thirds of business owners weren’t even sure how they’d find it out if they wanted to know. In the same way as lending used to be arranged manually over coffee with the bank manager, and is now processed using sophisticated automation technology and credit scores, business...
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