Running Your Business: Critical Areas You Should Never Cut Corners
Entrepreneurs understand that being successful in the long run is anything but easy. You have to put in a lot of time and energy researching your target market and perfecting your products and services. A key element of business success is maintaining a well-balanced budget, especially in the beginning when you have to shoulder the burden of overhead costs. In business, every dollar counts and there’s nothing wrong with prioritizing...
Conferences – More Than Just a Write Off
If you’re anything like me, you love to travel – even if it is for work. I love the entire experience: Getting Packed Suiting Up Driving to the Airport That $12 drink waiting for the flight Working in First Class with A drink & Meal The always entertaining cab ride from the airport to the hotel THE CONFERENCE ITSELF and I can go on and on.. I’ve been lucky to be able to go to a few conferences this year: The...
Introduction to Online Local Marketing for Small Business Owners
Hey everybody! Garrett here from Tech Function and today I’m super excited to be releasing my first ever video series on what’s going to be highlighting everything a business owner needs to know for online marketing. This quick introductory video is just going to be highlighting what we can expect to do throughout the course, some of my background, how I ever got involved in online marketing and SEO and all that fun stuff and really...
Under Scrutiny for Years, ITT Tech Shuts Doors
If you’ve ever taken the time to watch TV during a weekday afternoon, you’ve probably noticed a lot of the advertisements seem to target individuals who are easy to manipulate. Whether it’s an ad for pay day loans, ambulance chasers or in this case for-profit educational institutions, all the schemes are targeted at people who need the most help in life. But, are these institutions really there to provide people with an education that...
VIDEO: Traditional Bookstores Can’t Win With Marketing Alone
With it being Independent Book Store Day we thought we’d share some ideas for how stores can revitalize themselves and adapt to the new world in which Amazon has run over much of the market, leaving many independent stores struggling. Gary Vaynerchuk covered this in one of his early episodes of the Ask Gary Vee show. The main suggestion he makes is for stores to look beyond marketing in a smart way, which will drive their...
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